• Skip to the primary navigation.
  • Skip to the content.
  • About
    • Plan- and Plant-based Creative
    • History
    • Queensland Beach
    • Testimonials
  • Stories
    • A Timbit Epiphany
    • Another Hitchhiker’s Guide
    • Clowning Around
    • David Ogilvy on Copywriting
    • Less of Leonard Cohen
    • Make. Believe. Copywriter.
    • Once Upon a Time in Bermuda
    • Shitty Jobs
    • Tatooine Customer Service
    • Yoga for the Birds
  • Work
    • A Brief, Hawking-themed Cover Letter
    • A Clueless Crew Page
    • A Convenient About Page
    • About Gozo’s Only Font Company
    • Destination: Questions
    • Love Letters: The Art & Soul Edition
    • Speedier. Easier. Tastier.
    • Bermuda Sun Water Reports
    • Tatooine Customer Service
    • To Laugh Often and Much
    • Two Cups of Tea
    • Two Planks and a Passion
Menu
Category: Love Stories, Roots, The language part of Graphic Language

Clowning Around

When my eldest son, Matt, was about three years old, my wife was working evening and night shifts as a nurse on the dementia and palliative care wards in a nursing home.

Many mornings Matt and I had hit the road — him for daycare and me to work — before she got home from an all-nighter. Continue reading

Category: About Pages, and sometimes, about About Pages, Copywriting, The language part of Graphic Language

A Clueless Crew Page

As important as About Us and About the Team and Meet the Crew pages are to working some warmth and welcoming into an organization’s website, the grind in getting these stories across the finish line is often not the writing, it’s getting the backstory.

Continue reading
Illustration of a make believe castle on a blue night sky
Category: About Pages, and sometimes, about About Pages, Copywriting, Roots, The language part of Graphic Language

Make. Believe. Copywriter.

I never thought I’d end up being a copywriter for twenty-plus years on three continents, run two and a half marathons, train to teach yoga in India, Canada, Austria and the Czech Republic — and actually teach it in Australia, Canada and Malta. They just seemed like good ideas at the time.

Continue reading
Leonard Cohen black & white photo
Category: Copywriting, Love Stories, Roots, The language part of Graphic Language

Less of Leonard Cohen

“You know who said it best? Leonard Cohen. He meditated all those years at Mt. Baldy Zen Center, often for twelve hours at a time. In an interview, he said his storyline just wore itself out.”

Continue reading
Għar Dalam Cave & Museum Elephantine molars sign
Category: About Pages, and sometimes, about About Pages, Copywriting, The language part of Graphic Language

Destination: Questions

Passenger traffic to and from Malta International Airport (for perspective, keep in mind that this is an archipelago of three islands with one airport, so whomever comes down, for the most part, goes back up) has increased from 4,290,304 in 2014, to 6,808,177 in 2018.

Continue reading
Bermuda white rooftop courtesy Acroterion at Wikimedia Commons
Category: Creative Direction, The language part of Graphic Language

Bermuda Sun Water Reports

Bermuda rooftops are clad with white-painted (traditionally limestone) tiles and meant to be kept immaculately clean because they are the front line in the collection of rainwater.

Continue reading
Indri Yoga Men's OS Yoga Class Hero Image
Category: Copywriting, The language part of Graphic Language

Yoga for the Birds

When I’m not writing client copy, doing an abysmal job at updating this website, or looking for more copywriting gigs, I teach small group and private yoga lessons. In the fall of 2014 I was subbing for another teacher at the Maritim Antonine Hotel & Spa in Malta.

Continue reading
Andromeda Galaxy photo
Category: About Pages, and sometimes, about About Pages, Copywriting, The language part of Graphic Language

A Brief, Hawking-themed Cover Letter Introduction

Astronomer, Simon Mitton, once counselled Stephen Hawking [Wikipedia] that each equation he included in his upcoming book, “A Brief History of Time” — the sort of book that he hoped would sell well in airport bookstores — would halve its sales.

Continue reading
  • 1
  • 2
  • 3
  • Next Page
© 2025 Contact Andrew | Privacy Policy
  • About
    • Plan- and Plant-based Creative
    • History
    • Queensland Beach
    • Testimonials
  • Stories
    • A Timbit Epiphany
    • Another Hitchhiker’s Guide
    • Clowning Around
    • David Ogilvy on Copywriting
    • Less of Leonard Cohen
    • Make. Believe. Copywriter.
    • Once Upon a Time in Bermuda
    • Shitty Jobs
    • Tatooine Customer Service
    • Yoga for the Birds
  • Work
    • A Brief, Hawking-themed Cover Letter
    • A Clueless Crew Page
    • A Convenient About Page
    • About Gozo’s Only Font Company
    • Destination: Questions
    • Love Letters: The Art & Soul Edition
    • Speedier. Easier. Tastier.
    • Bermuda Sun Water Reports
    • Tatooine Customer Service
    • To Laugh Often and Much
    • Two Cups of Tea
    • Two Planks and a Passion